advertising Uncategorized

Why Advertising Is Important

Why is advertising important? Helps customers know what product or services exist within your business Let’s customers know your prices so they can make decisions Gives insight into the marketplace Creates awareness about your brand Informing the consumer Creating a need for products or services Informs, persuades, and reminds Increase sales and profits Advertising is […]

advertising

Who Regulates The Advertising Industry In The United States?

The regulation of advertising is through the Federal Trade Commission, follow by the Federal Trade Commission Act of 1914. The Federal Trade Commission regulates advertising, marketing, consumer credit practices, and also prevents antitrust agreements and other unfair practices as reported by Britannica.com. The division of advertising practices protects consumers from unfair or deceptive advertising and […]

advertising

Where To Advertise Online?

Advertise where your ideal customers attention is at. Advertise where your prospects are. If you are providing services or products that are used by the age groups of 18-30 then you should be spending a majority of your time reaching them via social media, browsing the web, their mobile phone devices, their laptops, and through […]

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Where Does Advertising Expense Go On Income Statement & Balance Sheet?

If you need help please consult with a tax professional or CPA. As defined by accountingcoach.com – “Advertising expense is the income statement account which reports the dollar amount of ads run during the period shown in the income statement.” On the balance sheet as defined by Investopedia.com – “Advertising cost are sometimes recorded as […]

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Do You Currently Have A Strategy In Place That Ss Producing The Results You Want?

The beauty of digital marketing is in the strategy, content, and quality. Why should businesses focus on digital marketing? The benefits of digital marketing outweigh the cost of a lack of a digital presence. Small businesses fall particularly victim to loss on sales through lack of social media presence. Deficiency in owning a website tailored […]

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Will Print Advertisement Survive?

I will layout a disclaimer. I worked for The Huntsville Item & The Houston Chronicle. My first jobs out of college were Leasing & Marketing Manager for an apartment complex, Print consultant for The Huntsville Item, and Print & Digital Media consultant for The Houston Chronicle. Print has it’s place in every advertising channel mix. […]

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Will Advertising Die?

If advertising dies the economy will come to a standstill and unemployment may raise. Bold claim…let me explain. Business depend on advertisements to communicate with the general public, make aware their product or service, and stimulate the economy through sales. As long as we have businesses around that are here to make money (even non […]

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Can Advertising Cost Be Capitalized?

Accountants report expenses as anything going out. Though a correlation can be made between sales & revenue which eventually trickles down to net profit we can’t capitalized advertising cost. Advertising is like research & development it is spent to better develop a product line or service. Advertising helps develop sales but we do not report […]

advertising Uncategorized

Can Advertisements Change The World For The Better?

Advertisement and marketing can ultimately change the world for the better. We now have the ability of world wide communication, which leads to accountability on our end for creating campaigns that could benefit the world. For instance our ecosystem is vast but yet polluted. Advertisement campaigns can enforce people to care or at least know […]

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Advertising consultant in the new age of advertising

A consultant is a trusted advisor that has expertises that extends deep within in an industry. Advertising consultants are those who share their expertise in many areas of marketing such as digital marketing and traditional marketing. Our goal is to help those who come to us develop their advertising strategy, grow their business, and solve […]